trust me I've watched the game enough. And yes I think of bad calls as cheating more than I think of the pats filming the other teams play calling. Those calls in that game were so bad(yes Pitt had some bad call against them also) that it was cheating, it was cheating me as a fan of a good/true game. That is my point about it, which one really hurts the fan? A team getting caught doing something everybody is doing or some refs changing the outcome of a game? In my mind it is a clear answer.
BTW I don't like the Steelers or the Hawks, I just thought it was one of the worst games in history, at least that I've seen. If every fifth game was like that I wouldn't watch football anymore.