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napsgear
genezapharmateuticals
domestic-supply
puritysourcelabs
Research Chemical SciencesUGFREAKeudomestic
napsgeargenezapharmateuticals domestic-supplypuritysourcelabsResearch Chemical SciencesUGFREAKeudomestic

Gillette drops Tiger

gillette doesn't come to mind as a sponsor that would be hurt by keeping him. This probably has more to do with the fact that he's taking off for sweden and we're probably not going to hear from him for a couple years. If he was playing next week in a major gillette would be staying on. Nike is obviously going to stick with him the longest cause they have so much invested in his line of clothing and his club endorsements. Golfers are gullible lot and when you tell them that these are the new clubs tiger's playin with, it doesn't matter what kind of dude he is....they still think these new clubs will give them his game..lol, sheep!
 
6-9 months from now other golfers will be BEGGING Tiger to come back. They're about to find out just how strong the Tiger trickle down effect is. The guy thats number 30 on the money list is now making 2-4 times what he made before Tiger came on the scene. He's about to go back to having a part time job to make ends meet.
 
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A study comparing eight tournaments Woods played in 2007 with the same tournaments he missed in 2008 found ratings down 47% overall, according to the Nielsen Co. During his professional career, TV ratings of Masters tournaments that Woods has won have drawn 20% more viewers than those he hasn't.

Double-digit declines were recorded in several tournaments during Woods' off year, but the sharpest decline was posted in the PGA Championship in 2007 and 2008. On the final day in 2007, when Woods won by two strokes, more than 9 million viewers were watching. The next year, when Padraig Harrington won and Woods didn't play, viewership dropped 57.6%.
 
A study comparing eight tournaments Woods played in 2007 with the same tournaments he missed in 2008 found ratings down 47% overall, according to the Nielsen Co. During his professional career, TV ratings of Masters tournaments that Woods has won have drawn 20% more viewers than those he hasn't.

Double-digit declines were recorded in several tournaments during Woods' off year, but the sharpest decline was posted in the PGA Championship in 2007 and 2008. On the final day in 2007, when Woods won by two strokes, more than 9 million viewers were watching. The next year, when Padraig Harrington won and Woods didn't play, viewership dropped 57.6%.

not to mention that golf is painfully boring to watch in the first place...
 
"As Tiger takes a break from the public eye, we will support his desire for privacy by limiting his role in our marketing programs," said Gillette, a division of Procter & Gamble.

Whoever wrote that release deserves a raise. That is so smooth.
 
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