Did this suprise you? I hope not.
Look, these teams are simply business for the owners (fun business, but still business). They are in it to make money. If the team is privately owned, then the profits are no one's business execpt for maybe the IRS.
Now, do you think it's right that just because an owner makes a little money for his Mulit-Hundred Milion dollar investment,.... that he should give up that profit so that a player can make 150-Milion instead of just the measely 100-milion he made last contract?
If it's me running the business..... then I'm for sure going to want VERY good returns on my investments and if the EMPLOYEES start demanding too much of my profits (to make it less attractive of an investment), then I'm for sure going to fight it.