I bought a jug from my.vitanet.com for around $35 shipped. The stuff tastes really good I think, at least the chocolate flavor does. It says the recommended dose is 3x/day...which at 800 cal I found to be way too much for my needs. Also, eat something solid with it. The stuff makes me have the runs like no other. I still have my jug left, and only use it if I miss a meal.