Well, it's what women think men want, which is why they often get them, when in reality (good, worthwhile) men only want boobs that look good on that particular girl. Fake tits rarely accomplish this. I'd rather have a chic with small B's and a great ass than to have her get implants just because she thinks they aren't big enough. I'm all for implants if it can only improve on the existing boobies, in terms of look, feel, and movement. Technology is getting better now to the point where you can also barely tell the difference, and there's no scarring or discomfort for the woman. Gotta love R&D.